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Salesforce Marketing-Cloud-Consultant exam covers a range of topics related to Salesforce Marketing Cloud, including email marketing, mobile messaging, social media marketing, and advertising. Marketing-Cloud-Consultant exam also assesses the candidate's knowledge of best practices in marketing automation, segmentation, and personalization. Marketing-Cloud-Consultant Exam consists of 60 multiple-choice questions, which must be completed within 90 minutes.
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Salesforce Marketing-Cloud-Consultant Exam consists of 60 multiple-choice questions that you need to answer in 105 minutes. Marketing-Cloud-Consultant exam is available in English, Japanese, and Spanish and can be taken online or in-person at a proctored testing center. The passing score for the exam is 68%, and the certification is valid for two years. To maintain your certification, you need to complete the Trailhead maintenance module and pass the maintenance exam every two years.
Salesforce Marketing Cloud platform is one of the most popular marketing automation platforms in the industry, and the demand for certified professionals is increasing day by day. The Salesforce Marketing-Cloud-Consultant Certification provides a competitive edge to professionals in the job market and helps them to showcase their expertise in the field of marketing automation. Moreover, this certification is recognized globally, and it demonstrates a professional's commitment to continuous learning and career growth.
NEW QUESTION # 77
Northern Trail Outfitters is growing and acquiring other organizations, each with its own instance of Sales Cloud. They are debating whether to upgrade Marketing Cloud Connect to Multi-Org.
What consideration could be provided to help with the decision?
Answer: C
Explanation:
Explanation
One of the considerations for upgrading Marketing Cloud Connect to Multi-Org is that once an account is upgraded to Multi-Org, it cannot be turned off. This means that the account will permanently have separate integrations for each business unit and Salesforce org, and some features may not work as expected in Multi-Org mode. References:
https://help.salesforce.com/articleView?id=sf.mc_co_multi_org_account_considerations.htm&type=5
NEW QUESTION # 78
A customer wants to integrate their website with Marketing Cloud so that users can update their marketing communication preferences. The customer has in-house web development resources available and is interested in leveraging tools such as Journey Builder in the future.
What solution should the consultant propose, given the customer's requirements and available resources?
Answer: B
NEW QUESTION # 79
Northern Trail Outfitters (NTO) plans on sending SMS and push notifications together with emails as part of a new customer onboarding journey.
What should a consultant recommend as a unique identifier for each subscriber?
Answer: A
Explanation:
Comprehensive and Detailed Explanation:
The correct answer is D - A GUID or another generated ID for Contact Key.
* Best practice is to use a channel-agnostic, stable, unique identifier for Contact Key.
* Email addresses and phone numbers can change. A GUID (Globally Unique Identifier) or system- generated ID ensures persistent identification across email, SMS, push, and other channels.
#Why others are wrong:
* A: Physical Address isn't unique and can change.
* B: Phone number can change and is not unique to a single identity.
* C: Email addresses are prone to change over time (job switch, preference change).
Exact Extract from Salesforce Official Documentation:
Salesforce Help - Subscriber Key and Contact Key Best Practices:
"Use a non-channel specific, unique, and persistent identifier, such as a generated GUID or system ID, as the Subscriber Key (Contact Key) across all messaging channels." (Source:https://help.salesforce.com/s/articleView?id=sf.mc_es_contact_key_best_practices.htm)
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NEW QUESTION # 80
A customer has an eCommerce site and Imports data into three data extensions daily; 'Orders', 'Order_Details' and 'Products' the data extension contains the following information:
* Orders: OrderId, CustomerId, OrderNumber, OrderDate, OrderTotal, GrandTotal
* Order_Details: ProductId, OrderId, Qty, UnitPrice, ExtendedPrice, Discount
* Products: ProductId, SKU, Name, Description, Cost, Price
What two actions should be taken in Data Designer?
Answer: A,B
NEW QUESTION # 81
Northern Trail Outfitters (NTO) account will be used for email communications with its clients and employees. They want to send from two different subdomains, so they have delegated e.nto.com as their SAP domain and mail.nto.com as an additional Private Domain.
Which statement describes how this will impact the account?
Answer: C
NEW QUESTION # 82
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